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QME-Quantitative Marketing and Economics Q3

期刊收录：
SSCI
Scopus

基本信息

期刊ISSN：
1570-7156
期刊简拼：
QME-QUANT MARK ECON
年发文章数：
15
E-ISSN：
1573-711X
Gold OA文章占比
28.21%
研究文章占比：
100.00%
是否OA：
No
Jcr分区：
Q3
中科院分区：
4区

出版信息

出版商：
Springer Nature
涉及研究方向：
Multiple-
出版国家：
出版语言：
出版周期：
4 issues per year
出版年份：

2023-2024最新影响因子:1.3
自引率:0.00%
五年影响因子:1.6
JCI期刊引文指标:0.42
h-index:暂无h-index数据
CiteScore:2.30

期刊关键词

3区 SSCI Scopus 管理学 4区 SOCIAL SCIENCES MATHEMATICAL METHODS 社会科学：数理方法 BUSINESS 商业：管理 ECONOMICS 经济学

期刊简介

Quantitative Marketing and Economics (QME) publishes research in the intersection of Marketing, Economics and Statistics. Our focus is on important applied problems of relevance to marketing using a quantitative approach. We define marketing broadly as the study of the interface between firms, competitors and consumers. This includes but is not limited to consumer preferences, consumer demand and decision-making, strategic interaction of firms, pricing, promotion, targeting, product design/positioning, and channel issues. We embrace a wide variety of research methods including applied economic theory, econometrics and statistical methods. Empirical research using primary, secondary or experimental data is also encouraged. Officially cited as: Quant Mark Econ

《QME-Quantitative Marketing and Economics》期刊已被查看：次
期刊简写：QME-QUANT MARK ECON

此期刊被最新的JCR社科类SSCI收录